BOISE, Idaho (CBS2) — Tony the Tiger and Kellogg’s Frosted Flakes Mission Tiger are teaming up with Albertsons to help fund middle school sports projects, according to a recent press release.
A $20,000 donation is being made via education nonprofit DonorsChoose tokeep kids active in Boise and West Ada School Districts.
“Tony and Kellogg’s Frosted Flakes have always believed in the power of sport. When we learned that middle school sports are disappearing, we knew something needed to be done,” said Jenna Hayden, Account Executive at Kellogg Company. “We are thrilled to announce donations to local middle school sports projects, thanks to support from Mission Tiger and Albertsons. Together, we can help all kids play like tigers.”
“We are so appreciative of the families and community members who not only shop with us every day, but also work with us,” said Kathy Holland, Communications and Public Relations at Albertsons. “Thank you to Kellogg’s Frosted Flakes and Mission Tiger for this opportunity to make a larger local impact. We look forward to seeing how this donation can keep our kids on the court, on the field, or to just keep moving.”
Since it began, Mission Tiger has helped more than 1 million kids across the country by repaving courts, refurbishing sports facilities, providing new training equipment, and more.
Fans can help schools in their communities by joining the mission, grabbing a box of Kellogg's Frosted Flakes and uploading their receipt to Kellogg's Family Rewards to spark a $2 donation to DonorsChoose.
For more information, visit FrostedFlakes.com or MissionTiger.com.
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